STRUCTURE

Empowering Communication through Collaboration and Digital Literacy

Structure and Governance of DOPR

The Directorate of Media and Public Relations (DOPR) at the University of Duhok (UOD) is an integrated, collaborative, and forward-thinking body composed of specialized offices and skilled professionals. As the university navigates a fast-evolving digital world, DOPR ensures that communication, media engagement, and branding efforts are strategic, coordinated, and impactful.

At the heart of DOPR is the belief that a digitally literate university community — led by timely, accurate, and well-managed public information — is essential for student success, institutional growth, and global recognition.

Governance & Leadership

The DOPR is led by the Director of Media and Public Relations, who oversees all strategic functions and ensures alignment with UOD’s mission and vision. DOPR is part of the University President Office and reposting directly to the president of the University.

The DOPR Board

The Directorate’s governance body is the DOPR Board, composed of:

The President of the University
The Director of DOPR (Chair)
The Heads of all DOPR Sub-Offices

The board meets regularly to:

Coordinate strategy and annual planning
Review performance and policy implementation
Develop cross-office projects and campaigns
Respond to institutional priorities and public events

This collaborative leadership ensures synergy, shared goals, and operational excellence across all DOPR teams.

Our Organisational Units

Each sub-office plays a distinct role in strengthening UOD’s identity and visibility. Together, they function as one cohesive media engine.

1. University Public Relations Office (UPRO)

Manages internal communications, media engagement, and storytelling. Shapes UOD’s institutional voice and narrative.

2. University Press Office (UNPO)

Produces official press releases, statements, and announcements. Interfaces with news media and showcases academic achievements.

3. University Event Management Office (UEMO)

Leads the design and delivery of academic and ceremonial events. Ensures strategic visibility and flawless execution of University functions.

4. University Digital Media and Archive Office (UDMO)

Manages digital content, storytelling, and preservation of the university’s multimedia archives. Powers UOD’s digital presence and legacy.

5. University Digital Auditing Office (UDAO)

Audits and verifies all web-published content for accuracy, quality, and SEO compliance. Maintains a unified and authoritative online voice.

6. University Marketing and Branding Office (UMBO)

Implements brand strategy, marketing campaigns, and visual standards. Safeguards the integrity of UOD’s public image.

7. University Government and Community Relations Office (UGCO)

Builds partnerships with government and community stakeholders. Supports advocacy and regional impact initiatives.

Our Approach

DOPR thrives through:

Collaboration across expert teams
Digital literacy and communication innovation
Respect for data, authenticity, and creative strategy
Alignment with university-wide goals for public engagement and academic leadership

In today’s digital age, where students and young generations engage dynamically with media, DOPR serves as the gateway to an informed university — one that listens, speaks, and leads with purpose.

A Living Network of Communication

Our work informs students, inspires faculty, supports institutional decisions, and connects the University of Duhok with the broader world. DOPR isn’t just a directorate — it’s the living network of communication that carries the University’s voice with clarity, trust, and vision.